photo by Ryan Pfluger for Olsen Haus
Joshua Katcher is self-declared hotshot and jack-of-all-trades. He’s an artist, writer, self-taught vegan chef, businessman, activist and television producer living in Brooklyn. He founded “The Discerning Brute” in 2008 as a resource for intelligent men who want to make ethical, informed decisions concerning their lifestyles. Joshua is a committed environmentalist, vegan, and social justice advocate. He is critical of unbridled consumerism, backwards classical economics, and most things that do more damage than good. He encourages skepticism, critical thinking, and accountability.
Joshua Katcher, has been getting some notable notoriety for his efforts (see PRESS). Most recently, he hosted a segment for Teen.com TV where he and Paul Iocona (teen star, Fame) went “Back to School Eco Shopping”. Joshua is the featured columnist “Cool Green Guy” for VegNews Magazine, and recently interviewed people like ‘Skinny Bitch’ Rory Freedman about her new book “Skinny Bastard, AFI’s Davey Havok about music and living green, MTV’s John Norris about the future of technology and ecology, Project Runway’s Tim Gunn about the fur and fashion, Top Model’s Nigel Barker about the seal hunt and humanitarian aid in Hati, and teamed up with designer icon Todd Oldham to do a craft and cooking segment! Authors Rip Esselstyn (The Engine 2 Diet) and Brendan Brasier (Thrive) have both made video-interview appearances. In addition, Katcher was a headlining guest at BUST Magazine Craftacular where he did a vegan waffle-making demo for 300, and he recently modeled for the AW09 Mens’ Shoes collection for Olsen Haus. Joshua was chosen as the centerfold in Time Out New York’s “Horny Issue, 2008”, and part of the “blog posse” at Crazy Sexy Life. Joshua has been featured in interviews with G Living, Ecorazzi, On the Verge, Style Me Green, and Super Vegan, and even gossiped about on Gawker.
“The Discerning Brute” features contributors, recipes, reviews, thought-provoking articles, and monthly contests to win sought-after organic and eco apparel, accessories and specialty items, and keeps readers up to date on environmentally, ethically, and socially responsible news and indulgences.
Joshua is available for speaking engagements, workshops, and personal consultations in green living, vegetarianism and veganism, cooking & baking, and general lifestyle counseling.
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